Knowledge Hub
Practical, free guides on adopting AI in commerce — written for the people who have to make it work, not for specialists. Every guide is researched and published by BAICA, an independent nonprofit association, so there is nothing to buy and no vendor behind the advice. Each takes about six minutes to read, ends with steps you can act on this week, and is available as a free PDF. We review the guides regularly and date every update.
EU AI Act checklist for commerce businesses
What the EU AI Act requires of retailers and e-commerce teams, and what to do before and after 2 August 2026.
Updated 22 July 2026 · 6 min read
Read the guideHow to evaluate AI vendors
The questions to ask before signing an AI contract — capability, data handling, lock-in and support.
Published 17 June 2026 · 6 min read
Read the guideCustomer data and AI
How to use customer data in AI tools without breaking trust — or the law.
Published 24 June 2026 · 6 min read
Read the guideThe first 90 days of AI adoption
A step-by-step plan for a commerce business starting with AI: what to do in weeks 1–12, and what to skip.
Published 10 June 2026 · 6 min read
Read the guidePublishing next
- EU AI Act after August 2: a compliance maintenance checklist — August 2026
- Measuring ROI of AI pilots in commerce — September 2026
Our research
These guides draw on BAICA's research programme. Our 2026 flagship study surveys AI adoption across Baltic commerce — open until October 2026, with the full report free in Q4 2026.
About the study and take the survey →Our events
Meet other commerce teams working with AI in person. Our next event is Baltics AI Meetup #1 in Riga on 27 July 2026.
See event details and register →Have a topic you want covered, or a draft you would like to contribute? Get in touch.